Starting your own website for ecommerce just got a lot easier with all the tools being available online for anyone interested. Tools such as Shopify apps can help simplify the complex tasks that are needed for building an ecommerce website. But if the task still seems daunting, then we’re here to help you out step by step on how you can build your amazing website and get started immediately.
You might ask, isn’t building a website from scratch better than choosing an ecommerce platform? Wouldn’t there be downsides? The quality of platforms and tools available are worth a shot because not only are they convenient but some are also free. Plus, there are some platforms that allow customization down to the finest detail.
With ecommerce platforms, building a website becomes an easy task. The remaining time that it leaves you can be used for other productive activities such as building your niche in the market. But before we go into the details, let’s first start with your website.
Building the Complete Ecommerce Website
#1. Choose an Ecommerce Platform
The easiest and most efficient way to start your ecommerce website is to choose the best platform that fits your needs. There are several ecommerce platforms to choose from, and each one offers a different set of features. Try them out and go for the platform you’re most comfortable with.
Be sure to also check out the different apps that are integrated to each platform. These tools can help make SEO, email marketing, referral systems, and other tasks become less intimidating for first-time online entrepreneurs. Shopify is a highly recommended choice because of its easy-to-use interface and highly customizable site. There are plenty of apps integrated that can solve all your marketing needs.
#2. Plan Your Domain Name
Once you’ve chosen which ecommerce platform you’ll stick with, then it’s time to prepare the other things you’ll need to build your website. There are two important things that you absolutely need to prepare before anything else: a domain name and a web hosting service. You can’t have a personalized website without these two.
Having a domain name is helpful if you’re planning to use an ecommerce platform because it allows you to personalize your web address. The best part is that you can directly connect your existing domain name to your Shopify website or any other ecommerce platform you chose.
Have you been dreaming of that certain name of your website? Now you can get that plus you can start immediately after you’ve connected the domain name with the ecommerce platform. But we’re not done yet! Your website doesn’t end here.
#3. Find the Hidden Opportunities in the Market
Market research is an important task even when you’re building your website. So why do we need to do this before finishing the website? It’s because all the effort you’ve given for creating the website will be wasted if you’re not sure what you should sell.
If you’re not sure what you should sell, you can always start by checking what’s hot and what’s not. Tools such as Google Trends can give you the information you need. This also works if you already have something in mind since you can check if the product you aim to sell is in demand in the market. Opportunities to find your niche are made possible if you know what customers are looking for that you can provide.
#4. Design your Online Store and Website
Once you’ve planned out what you’re going to sell, it’s time to build and design your store. Templates are available for almost every platform out there. Plus, there are tools available for customizing the look of your online store to match customer preference. Other platforms allow you to simply add elements in a click-and-drag style to create your own store design, including the website.